Sustainable competitive advantage (sca) refers to a firm's ability to maintain a long-term edge over its competitors by implementing unique strategies that are difficult to replicate. Bcg’s sustainable business model innovation (sbm-i) points to new modes of differentiation for businesses by embedding societal value into products, processes, and services and reshaping … Against this background, this research aims to systematically explore the con-tribution mechanisms of business model innovation to enterprises’ sustainable competitive advantages.

Bcg helps leaders leverage innovative … By analyzing successful bmi practices, the paper argues that business model innovation is no longer optional but a necessity for long-term resilience and sustained competitive advantage.